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Process
To reach clients’ goals we go through well crafted process which takes several stages.
01.
goals
Business objectives & goals
Existing data analysis & insights
Optimization framework
02.
channel setup
Media channel planning
CRM data integration
Look-alike modeling
Customer segmentation
Data Management Platform setup
03.
start
CHANNEL OPTIMIZATION
Media channel metrics
Media channel optimization
AUDIENCE OPTIMIZATION
Website segmentation
Look-alike modeling
CRM segmentation
WEBSITE ANALYSIS
Usability analysis
Qualitative research
A/B testing
04.
performance
Conversion funnel
Creative performance
Media performance
Website performance
05.
attribution
Multi-channel attribution
Audience engagement
Conversion paths
Assisted conversions
Let’s do business
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